All of our toothpaste formulations contain clinically proven, active ingredients to target your specific oral care needs. Toxin and cruelty-free, every toothpaste comes in a 100% recyclable sugarcane tube.

Shop Toothpastes

Created by Dentists

"As dentists, we understand that your smile is as individual as you are. Our targeted formulations are designed to help you uncover your greatest smile yet, whatever your oral health needs are."

Dr. Lisa & Dr. Vanessa

Shop Toothpastes
Shop Toothpastes


Select a toothpaste formulation that suits your individual oral health & beauty needs.


Use a pea-sized amount of toothpaste with our Sonic Toothbrush or Bamboo Toothbrush and brush for 2 minutes both morning and night.

Don’t rinse!

Leave the toothpaste formula to embed into your teeth and gums, for a healthy happy mouth!

Toothpaste for Whitening Teeth

Rated 4.9 out of 5
Based on 190 reviews

Daily care with added whitening power

•  Whitens and strengthens teeth 

•  Contains Hydrogen Peroxide

•  Leaves your mouth clean and refreshed

Toothpaste for Whitening Teeth

Toothpaste for Total Care

Rated 4.8 out of 5
Based on 35 reviews

Daily care for all concerns  
•  Combats the most common problems in dental health

•  Contains the active ingredient Pentasodium Triphosphate 

•  Protects teeth from cavities and sensitivity

Toothpaste for Rebuilding Teeth

Rated 4.9 out of 5
Based on 60 reviews

Daily care for translucent, weak & chipping teeth

•  Works to remineralise teeth 

•  Reverses early erosion and enamel loss

•  Contains the active ingredient Hydroxyapatite

Toothpaste for Rebuilding Teeth

As dentists, we recommend the use of fluoride in your toothpaste as it is one of the only proven ingredients to reduce decay. We recommend using toothpaste that has clinically proven active ingredients and fluoride is a key ingredient to incorporate into your daily oral care routine.