We are incredibly proud to announce that the Spotlight Oral Care brand has officially been certified Cruelty Free and Vegan Friendly by the animal rights organisation, People for the Ethical Treatment of Animals (PETA).


Spotlight Oral Care products are free from any nasties, containing only clean and active ingredients that are clinically proven and essential to oral health. We aim to use as few ingredients as possible to create top quality products that will help people achieve a healthy smile. 

Did you know that the lining of your mouth is 50 times more absorbent than your skin? Anything that goes into your mouth is directly absorbed into your bloodstream without passing through your stomach or metabolic pathways, so it’s very important to be conscious about what goes in your mouth. 


We want people to consider what’s in their products, but to also consider how the products are made. Being a Cruelty Free and Vegan Friendly brand was always our goal, because the way we see it, if rabbits don’t brush their teeth, why should we test toothpaste on them? Which is exactly why we don’t!

What we leave out is just as important as what we put in. Unlike many oral care products, ours are free from sulphates, microbeads, palm oils, parabens, triclosan, DEA or SLS. Few products exist in the world without these ingredients, so we are very proud that we have been able to omit them while creating at-home oral care that is effective and, most importantly, safe to use. We strive to create products to treat specific dental conditions while including only the best quality, biocompatible ingredients. We have nothing to hide - and neither do our products! 


Caring for the environment is at the centre of everything we do here at Spotlight Oral Care. There is typically a lack of sustainability within the oral care industry, with billions of toothpaste tubes being sent to landfill every year. 

What Spotlight Oral Care does for the planet:

  1. We have revolutionized the oral care industry by developing toothpaste tubes that are made from a by-product of sugarcane, which is carbon negative in its production, making it the world’s first 100% recyclable tube while also being ocean safe.  
  2. As well as this, our range of floss is made from recycled ocean plastic, and our Bamboo Toothbrushes are 100% biodegradable. 
  3. We are also proud to be a Cruelty Free and Vegan Friendly brand, allowing your conscience to be as clean as your teeth!

So, from our clean ingredients to our biodegradable packaging you can rest assured that when you invest in a Spotlight essential, it’s doing good for the planet, too.