Active Ingredient
Sodium Fluoride 0.24%
Aids in the prevention of dental cavities
Complete list of Ingredients
Sorbitol, Water (purified), Hydrated Silica, Sodium Bicarbonate, Pentasodium Triphosphate, Cocamidopropyl Betaine,Flavor, Hydrogen Peroxide, Cellulose Gum, Sodium Saccharin, Titanium Dioxide.
Use a whitening toothpaste daily to prevent stains
Use a sonic toothbrush to ensure a deep clean
Minimise foods that could stain your teeth e.g. red wine and coffee
Floss twice a day to dislodge any food or plaque that may discolour teeth
“I can honestly say this is amazing. After trying so many whitening products over the years that have failed, this toothpaste actually works. I won’t be purchasing anything else again.”
— Amanda, Verified Buyer
Every year, 8 million tones of plastic ends up in our oceans and empty tubes end up in landfill. It takes a plastic tube 700 years to dissolve. These tubes are thrown out every year filled with ingredients like sodium lauryl sulfate, triclosan, artificial dyes and preservatives that are harmful to our health
What people say
I don't think I really thought I'd see a difference, though I was hoping I would. My teeth are whiter than they were before I started using this toothpaste. It has a nice mild flavour and is smooth. It feels like my teeth are being cleaned with a good quality toothpaste that will whiten and not damage them in the process.
Love this toothpaste! I have tried other whitening products over the years but they didn’t make much difference. After a couple of weeks of using this toothpaste I could really notice my teeth becoming much whiter.
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